Civic activism and ICT : how media covered a convergence of social network Facebook and so called "Egg case" before 2009 election to European Parliament

The diploma thesis aims at analysing the image of new media pictured in traditional print and electronic media (radio and television), with detailed focus on civic activism and ICT. The theoretical part identifies several main differences between the "old" and "new" media, its users, the style of communication and engagement. It is devoted to selected theoretical concepts connected to online media, such as the network society and digital divide, electronic democracy and new public sphere, political communication and the potential of new media to engage citizens. The analytical part explores a particular case of civic activism initiated on the social network Facebook. The research shows how media covered a convergence of social network Facebook and so called "egg case" before 2009 election to European Parliament